“You can’t wait for inspiration, you have to go after it with a club.”
– Jack London
Here at LIFT, we seek inspiration daily. We look at the old way, the new way and the possible way. We are able to marry complex research and strategy with intuitive judgment and common sense, which results in effective design solutions that connect your consumers to your brand and provide authentic experiences. To ensure we stay grounded, we use BLAST-OFF, our approach to the design process. It is systematic with appropriate flexibility for creative thinking and allows us to approach each design project through problem solving, learning, and discovery techniques.
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